Case Studies

YouTube Live stream for Beats

The Project

YouTube Live stream for Beats

The Partner

YouTube Live and Beats

The Brief

As part of a promotional campaign Beats wanted to live broadcast an exclusive concert by Blur into YouTube Live.

The Challenge

To deliver the stream live and as live across two different regions US and UK with the streams being geo-blocked in other areas in both case.

Our Approach

Groovy Gecko used its experience to deliver the stream faultlessly into the YouTube Live platform and manage the geo-blocking. We work with the client  to ensure they were comfortable with all the YouTube live specifications and carried out pre-event testing to guarantee a consistent high quality stream.

The Result

The live stream was viewed by tens of thousands of people and achieved a very high dwell time.