Groovy Gecko is Shortlisted for Best Live Webcast
The team here at Groovy Gecko is extremely pleased to have been shortlisted in the top three candidates for Best Live Webcast at this year’s Streaming Media European Readers’ Choice Awards. The nomination in this category is for Groovy Gecko’s collaboration with Windfall Films and Channel 4 for Easter Eggs Live, a documentary broadcast this Easter that followed the hatching of several different animal species, from reptiles, to birds, to fish.
The live programme had two 60 minutes prime time slots on Easter Sunday and Easter Monday, with daily 3 minute live streams throughout the preceding week. Viewers were also able to follow the progress of the eggs 24/7 on the Channel 4 website in the run up to and during the live programme which made the experience highly interactive and helped to build an audience for the live programme.
Groovy Gecko provided the live stream for each of these eggs, which were filmed from a state-of-the-art hatching studio and from locations around the world. Groovy Gecko built a complex administrative system to support the Windfall Films Interactive Team in managing a large volume of content. Once the animals hatched, ‘Baby Cam' streamed all the baby animal action live. You can see an archive of the streams here. A team of natural history experts worked around the clock to provide updates and answer viewer questions.
Kate Quilton, Multiplatform Commissioning Editor at Channel 4, commented: “Having worked with Groovy Gecko on previous projects, we were confident in their ability to deliver one of our most ambitious streaming projects to date.”
Groovy Gecko is delighted to have contributed to the realisation of this ground-breaking documentary, and to win the Best Live Webcast Award would be the cherry on the cake. Voting has now closed. Thank you to everybody who voted for us. Fingers crossed that our innovative approach, along with technical expertise, and can-do attitude have helped us win the award. Watch this space!