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| TubeMogul PlayTime wins streaming media recognition |
| Friday, 12 November 2010 00:00 |
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This year's Streaming Media Readers' Choice Award has gone to TubeMogul's PlayTime product.
After running more than 250 brand campaigns following its launch in March, PlayTime offers a unique offering in the streaming media sector, as it is 100 per cent transparent for advertisers. It enables users to see real-time statistical displays for their ad campaigns and achieved comScore standings of second in the sector in September for potential reach and fifth for actual reach. "This award means a lot to us because it was determined entirely by our clients, whose opinion obviously matters most. Thanks to them for making this possible," commented Brett Wilson, chief executive officer and co-founder of TubeMogul. Furthermore, Digitalsmiths was also voted the best search and indexing platform by the readers of Streaming Media magazine. This is the third consecutive year the company has been recognised by the readership of the publication for this award.  |