Groovy Gecko will exhibit its self-managed Live Presentation Solution, EckoEnterprise, at the Media Production Show and London TechXLR8. EckoEnterprise is a customisable self-managed Live Presentation software (SaaS) which integrates with existing user journeys,...
As each day ticks off, Brexit discussions rumble on and progress moves painstakingly slowly. For months now we’ve been hearing how Brexit is going to impact the streaming industry, cause a mass migration of the talented EU nationals working in our industry, and...
At Social Media Week London, Iris and Groovy Gecko dissected the Barclaycard “Start Today” campaign to demonstrate the next frontier of Facebook Live: interactive games and engagement. Can Facebook Live help you hold on to your New Years’ resolutions? Iris and Groovy...
Changing Habits According to Inc, 2019 will be the year Generation Z surpass Millennials as the largest generation, comprising about 32% of the population. Over the last decade or two, millennials have traditionally been the focus of most sales and marketing...
A disruptive twist; That’s what The Chartered Management Institute (CMI) was striving for with its special (and first-ever) Facebook Live video on International Women’s Day. Hosted by the Director of Strategy at CMI, the stream featured a gender equality debate...
We already know that live video is a solid tool for consumer marketing, but what we didn’t know was just how effective it could be for launching and raising awareness of not-for-profit campaigns. Groovy Gecko recently helped Grazia UK to live stream from Instagram HQ...
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